Hi. My name is Matt Rivera. I’m an Emmy-winning producer and Editorial strategist.

I produce stories and scale premium brands across platforms. From vision to delivery, I help teams combine creative storytelling with new technologies, and connect world-class content with audiences.

Areas of Expertise

Editorial Strategy

Audience Growth

Digital Storytelling

Brand Partnership


Recent Projects

Convert a legacy media property into a category leader.

Develop new audiences for polling, newsletters, social video & audio.

Launch national brand partnerships.

Lead live editorial teams distributed across multiple states.


My approach to success is to combine experimentation with data — when the editorial content is strong, the challenge is to understand the signals the audience is sharing. I lead teams of collaborators and innovators who believe that performance is about discovery, creativity and execution.

Project Management Philosophy